BUS 499

Reference/Textbook: Strategic Management: Concept and Cases: Competitiveness and Globalization (10th Edition)

Author/s: Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2013) – Mason, OH; South-Western Centage Learning.

Discussion 1

“Business-Level Strategy” Please respond to the following:

  • From the first e-Activity, assess your satisfaction with the company you researched and make recommendations about how that company could modify its business-level strategy to both increase your overall level of satisfaction and to attract new customers. Provide specific examples to support your response.
  • Analyze the five business-level strategies discussed in Chapter 4 to determine which strategy the company you researched most likely applies. Determine how your experience with that company might change if it switched to one of the other four strategies (your choice). Explain your rationale.

Discussion 2

“Apple, Inc: Keeping the “I” in Innovation” Please respond to the following:

  • From the second e-Activity and the case study, determine how market commonality and resource similarity impact Apple’s competitive standing in terms of its main rivals. Provide specific examples to support your response.
  • Determine what additional steps Apple’s competitors are likely to take and how Apple will most likely respond. Explain your rationale.

Discussion 3

“Diversification” Please respond to the following:

  • From the e-Activity, suggest one way the company you researched could increase its level of value-creating diversification. Provide specific examples to support your response.
  • Building on the topic above, determine how diversified the company you research could become before it created a negative impact on the company’s bottom line. Explain your rationale.

eActivity

  • Use the Internet to research a large corporation headquartered in your home state, with a focus on its current level of diversification. Be prepared to discuss.
  • Use the Internet to research the corporate-level strategies of Victory Motorcycles. Be prepared to discuss.

Discussion 4

“Victory Motorcycles” Please respond to the following:

  • From the e-Activity and the case study, evaluate the business-level strategy of Victory Motorcycles to determine whether you believe the strategy is appropriate to offset forces in the industry. Provide specific examples to support your response.
  • Make recommendations for improving this strategy as well as describing any challenges you foresee in executing those recommendations. Provide specific examples to support your response.

Discussion 5

“Executive Pay” Please respond to the following:

  • Some evidence suggests that there is a direct and positive relationship between a firm’s size and its top-level managers’ compensation. Explain what inducement you think that relationship provides to upper-level executives.
  • Recommend what can be done to influence the relationship so that it serves shareholders’ interests.

Discussion 6

“Dr. Pepper Snapple Group 2011: Fighting to Prosper in a Highly Competitive Market” Please respond to the following:

  • The case study outlines six specific strategies that the firm has chosen to support its strategic direction. Determine which strategy is most likely to benefit the firm. Explain your rationale.
  • Briefly outline at least one other strategy the firm could take to support its strategic direction. Illustrate why this new strategy would be successful.

Discussion 7

“International Opportunities” Please respond to the following:

  • Determine why, given the advantages of international diversification, some firms choose not to expand internationally. Provide specific examples to support your response.
  • As firms attempt to internationalize, they may be tempted to locate their facilities where business regulation laws are lax. Discuss the advantages and potential risks of such an approach, using specific examples to support your response.

Discussion 8

“Cooperative Strategy” Please respond to the following:

  • From an ethical perspective, determine how much information a firm is obliged to tell a potential strategic alliance partner about what it expects to learn from the cooperative arrangement. Explain your rationale.
  • From the e-Activity, determine which type of cooperative strategy would most benefit the two companies you researched. Provide specific examples to support your response.

eActivity

  • Use the Internet to research two U.S.-based companies you believe would mutually benefit from working together in some way. Be prepared to discuss.

BUS 340

Reference/Textbook: Secret of Power Negotiating (3rd Edition)

Author/s: Dawson, R. (2011) – Franklin Lakes, NJ: The Career Press.

Discussion 1

“Trade-Offs” Please respond to the following:

  • From the e-Activity, determine two (2) steps a negotiator can take to avoid having to use mediation or arbitration during the negotiation. Explain the negotiation methods that you would rather use in order to resolve a negotiation conflict. Provide specific examples to support your rationale.
  • Determine the level of importance in using a trade-off tactic during a negotiation where a U.S. government contracting officer asks for a concession. Suggest two (2) potential benefits to closing a negotiation when a negotiator uses a trade-off tactic in the negotiation session. Provide specific examples to support your rationale.

eActivity

  • Watch the video titled, “Trading Off” (2m 34s). Be prepared to discuss. Video Source: Roger Dawson. (2010, August 27). Trading Off [Video file]. Retrieved from http://www.youtube.com/watch?v=Y9hT8sTLOKI This video can be viewed from within your online course shell.

Discussion 2

“Be Prepared to Walk Away” Please respond to the following:

  • From the e-Activity, suggest at least two (2) decisions an effective negotiation needs to make when the need to walk away is evident even before the negotiation session begins. Provide at least two (2) examples in which you need to be prepared to walk away in personal or professional situations to support your rationale.
  • John, an employee at the hypothetical Rowers Company, has requested a meeting with his supervisor in order to review his written request for a salary increase. Determine the best Roger Dawson approach that John should take in defending his written request for a salary increase. Provide a rationale to support your response.

eActivity

  • Watch the video titled, “Be Prepared to Walk Away” (2m 41s). Be prepared to discuss. Video Source: Roger Dawson. (2010, August 29). Being Prepared to Walk Away [Video file]. Retrieved from http://www.youtube.com/watch?v=IGDeq5LVU-s This video can be viewed from within your online course shell.

MKT 320

Reference/Textbook: Global Marketing (9th Edition)

Author/s: Keegan, W. J., & Green, M. C. (2016) – Boston, MA: Pearson Education.

Discussion 1

Please respond to the following:

  • It’s common knowledge that labeling has become global. Examine the labeling regulations that your chosen country has. Give examples of at least two (2) labeling regulations that benefit consumers. Select one (1) of these regulations and review its effect on manufacturers, suppliers, and distributors, as it relates to your importing of shoes into your country.

This week’s videos:

  1. How Angry Birds Built a Global Brand (5:42)

  1. Authentic Branding for a Global Audience: Angela Ahrendts (Future of Story Telling 2013) (5:27)

  1. Translation and back translation (2:45)

http://www.lynda.com/Marketing-Content-Marketing-t…

  1. Sir Martin Sorrell: Building a global brand (6:01)

  1. Picture Me Your Country-of-Origin (1:16)

  1. Latest on Country of Origin Labeling (3:00)

  1. Product adaptation and development (3:42)

http://www.lynda.com/Marketing-Content-Marketing-t…

  1. Product modifications…don’t forget the packaging (3:55)

http://www.lynda.com/Marketing-Content-Marketing-t…

Discussion 2

Please respond to the following:

  • Based upon the pricing concepts you read about in Chapter 11, select one (1) price type or strategy that you would use for the shoes you’ll export to your selected country. Describe the strategy and why you believe it is most appropriate in this situation. Next, describe the type of retailing operation, as described in Chapter 12, that you will use to sell your shoes. Be sure to include information about the supply chain that you will use to get the shoes to the chosen retail operations.

This week’s videos:

  1. International Pricing Strategies: Introduction (7:48)

  1. Product pricing (4:46)

http://www.lynda.com/Business-Accounting-tutorials…

  1. Setting prices (3:45)

http://www.lynda.com/Business-Skills-tutorials/Set…

  1. Communicating price (3:05)

http://www.lynda.com/Business-Skills-tutorials/Communicating-price/168334/188144-4.html?org=strayer.edu

  1. Distribution issues (4:02)

http://www.lynda.com/Marketing-Content-Marketing-t…

  1. Licensing or franchising (4:27)

http://www.lynda.com/Marketing-Content-Marketing-t…

  1. Module 7: Global Supply Chain Management (4:06)

 
Do you need a similar assignment done for you from scratch? We have qualified writers to help you. We assure you an A+ quality paper that is free from plagiarism. Order now for an Amazing Discount!
Use Discount Code "Newclient" for a 15% Discount!

NB: We do not resell papers. Upon ordering, we do an original paper exclusively for you.