For this assignment you will prepare a business plan for your own social event company. Your business plan should include, but not limited to, the following:
- Business legalities
- Organizing your office environment
- Building a staff
- Determining your target market
- Marketing tool development
- Social media
- Managing your online reputation
- Client relations
- Vendor relations
Chapters 20 – 23 of the Daniels/Loveless textbook will help you execute your plan. Your plan should be a minimum of 5 pages double-spaced and you should include a separate APA source citation page with a minimum of 5 different reliable sources (our textbook can count as one of the five sources). This is an individual assignment.
Purpose: Creating a formalized business plan as related to a business in the social event arena.
A grading rubric will be used for this assignment.